PayLens /Markets

Italy

Italy

EUR58.97 MSouthern-Europe

Payment mix at the point of sale · 2024

Cash 60.6%
Cards 32.3%
  • Cash60.6%
  • Cards32.3%
  • Wallets3.7%
  • Other3.5%

Cash settles 60.6% of payments here, the 2-highest of 18 tracked markets.

POS terminals

3,379,900
2025·+1.2% year on year
19202122232425

Provided by resident PSPs (ECB)

Key figures

88.175 M
Cards in issue
57.7%
Contactless
24.2%
E-commerce
€44
Avg. card payment
rank 4 of 22

Accepted methods · 15

BANCOMAT· domesticVisaMastercardAmerican ExpressUnionPayJCBDiners Club / DiscoverApple PayGoogle PayPayPalSEPA Instant Credit TransferWeroKlarnaUSDC (stablecoin acceptance)Samsung Pay

What applies here

Supervisor
Banca d'Italia
Interchange
EU IFR: 0.2% debit / 0.3% credit on consumer cards.
Surcharging
Banned on consumer card payments; Italy applies the PSD2 Art. 62(4) ban and operates a national prohibition on card surcharging.
16providers with a tracked share
Who, and at what share

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Sources: data-api.ecb.europa.eu·data.ecb.europa.eu·ec.europa.eu·eur-lex.europa.eu·ecb.europa.eu

Data as of 12 Aug 2026·Compare all 22 markets